Search engine optimization, explained

Search Engine Optimization, or SEO, is an organic marketing method that is rapidly growing in popularity. Keep reading our Byte-sized blog of the day to learn why this tool is not a trend, but rather an essential component in your marketing toolkit.

So how does SEO work, exactly? SEO is the practice of researching keywords that the people you interact with daily would enter when looking for a new product or service. These keywords are used in every part of your business, particularly your website, social media, and google reviews.

Tip: A modernized view of SEO can compare it to researching hashtags- however, SEO focuses on engines like Google, Yahoo and Godaddy.

There are a wide variety of ways to conduct SEO. The most basic way to initiate SEO is to search for a product you offer, and take note of similar searches; however, SEO experts like Communiclare have access to a wide range of tools that analyze global data and broaden these options.

Communiclare approaches SEO in a hands-on (read: effective) approach. As website experts, we integrate SEO findings into the backend and visual areas of your website, with a proven success ranking small businesses as #1 (without ads!) in saturated markets.

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